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Marketing with Blogs and RSS Feeds
Perhaps you still don't realize or fully understand the power of RSS Feeds as a marketing tool. After all, email works fine, doesn't it? Unfortunately, the truth is: 1. It's getting harder to send e-mails to the prospect's inbox because of SPAM filters 2. People are getting numbed by the amount of e-mails they receive everyday 3. People are not reading their e-mails 4. It's getting harder to get people to opt-in or subscribe to your newsletter or content. With RSS feeds, this changes the playing field: 1. RSS feeds can bypasses email - Eat your hearts out! Rss feeds can be read by desktop software and delivered right to your prospect everytime they turn on their PC 2. RSS feeds allow you to syndicate content rich news in your niche market and attract targeted prospects 3. People who subscribe to newsfeeds are generally in the higher income bracket and educated. They want to find news and information to solve their problems. Can that person be YOU? 4. E-mail doesn't allow yourself to be branded all over the Net. With RSS feeds, your content gets circulated/sydnicated and you can brand yourself as an expert. 5. RSS feeds can be submitted to RSS feeds directories, which will list your site within 24 hours which measn more traffic for you These are just some of the few examples of the use of RSS feeds you can use in your marketing. What are you waiting for? My multimedia e-book cuts to the chase and shows you in VIDEO how to start a blog, create a feed, track it, list it in Yahoo, submit it and mORE.. Get a copy of "Marketing Rampage with Blogs and RSS" NOW! www.marketing-rampage-with-blogs-and-rss.com and learn the $299 Secret - How to get listed in Yahoo for FREE Brandon Hong (Infopreneur, Author, Online Marketer) brandon @ brandon-hong.com http://www.Marketing-Rampage-With-Blogs-And-Rss.com
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RELATED ARTICLES
How RSS Advertising Can Help Business Gain A Higher ROI I recently read the case study conducted by Pheedo, an advertising company on the use of RSS Feeds advertising versus email advertising. A Person Is Known By the Blog He Keeps Literature is the soul of the wit. The best source of literature can be now found in blogs. The growing trend of 'blogmania' is slowly sweeping the netizens. Every person aspires to have a blog as a platform to publish his thoughts and be heard and read. If an RSS feed is the Yahoo Backdoor, is a Blog Googles? Though the answer is in a book I wrote this July, the question is still asked of me repeatedly. Why does it work for some sites and not others? And how come some blogs get indexed in a day and then are dropped, and others stay in Google indefinitely? Are You Thinking of Republishing RSS Feeds? There is lively debate about the republishing of RSS feeds on other sites. The argument surrounds the use of RSS feeds from the feed publisher being used in an unfair manner. This includes republishing the entire articles and not displaying sufficient credit to the original source. Before we go into the details you may want to brush up on your understanding of RSS. This will help you fully appreciate and fully understand the issues involved. I am glad this conversation is happening now as it needs to be made clear what fair use of RSS feeds actually means. There may be webmasters who are republishing RSS feeds in all innocence at the moment not realising the furore that is going on around them with regards to their republishing activities. I would like to help clear up any misunderstandings that surround RSS republishing. Being an RSS publisher myself who is considering republishing other authors RSS feeds I would like to make sure I am not treading on any toes. I am basing the following RSS republishing etiquette on the good practice that Rok Hrastnik has enthused. If you wish to republish an RSS feed then you should first consult the publisher with your intentions. This would be an email to the author stating how you wish to reuse their feed and the page or pages the feed will be republished on and the attributions you will make. You will need to clarify some points. If the authors feed contains ads then will they be republished? Will you be monetizing the authors work by placing ads on your republished page? To avoid conflict these issues need to be sorted out. The general guidelines Rok Hrastrnik has provided state that the article title must link back to the original article. If the RSS feeds contains a complete article only an excerpt, Rok suggests 100 to 200 words, can be republished. A link should be provided to the article source, the website of the original publisher. Further to this it is suggested that no archives are kept on the republished site and no full articles are used. I would suggest permission is sought from the original author if you wish to keep an archive on your site. You can follow this discussion further at PR meets the WWW and Micro persuasion. Do Marketers Really Need RSS? The recent Forrester Research study, which claims that only 2% of online households in North America use RSS, took the internet marketing world by storm. Does this data really mean that marketers can still afford to ignore this channel? RSS Works: Hard Metrics to Prove It Marketers are constantly asking if RSS marketing works and if this can be proved. Making Money with RSS Feeds First it was banner ads, then Google AdSense and now, the latest way to make money on your web site could very well be RSS feeds. Say what? I said: RSS is hot and you should be using it to drive eyeballs to your site. Gentlemen Prefer Blogs According to a recent survey, gentlemen prefer blogs to the tune of 75 percent; roughly 25 percent of blog frequenters are female. But I want to invite all you ladies to invade the male space. What exactly is a blog? Well, it is an online journal or tabla rasa in the Internet zone where average people can post articles and comments, expostulate, and generally schmooze about topics ranging from food to politics. Displaying RSS Feeds on Websites Displaying RSS RSS offers webmasters a unique opportunity to display fresh content on websites. While publishing an RSS feed is a great way to generate site interest and increase communication, syndicating and displaying feeds from related relevant sources can also generate interest, increase traffic and improve search engine ranking. Blogging Dollars in 7 Hours or Less Need to make money fast, but you don't want to spend a single cent to establish an online business? Fret not, dear friend. You could actually start earning from the web with zero capital, zero obligations and zero risks! All these can be accomplished within 24 hours! Read on and I'll show you how. What Blog Can Make Money? How to blog to make money from it? Who Would Use RSS My previous two articles "What is RSS and Why use RSS" focused on how we can give our customers a better online experience while lessening the hassles for the online marketer. In this article I'm going to offer you another way to look at RSS ? from the standpoint of a new emerging profession: the channelmaster or newsmaster as Robin Good calls it. These are going to be the "Who's Who" of RSS in the coming months and years. I remember when email was the new thing for the average person; everyone was excited about the "new" technology. It had been around for awhile in the tech world but not with the average person. When we all started using email, it was so fascinating to be able to send out a message anywhere and get an answer back the same day! How Can RSS Feeds Help Your Online Business? So who should I use RSS Feeds? How can it help with my online business? You Are Losing Money If Youre Not Using RSS Feeds On Your Website! (An RSS primer can be found near the bottom of the article) How to Use a Blog to Dramatically Improve Your Web Business! A blog is an online journal in which the author publishes his or her thoughts and opinions on a subject which interests them. A good blog will be updated frequently with new points of interest which the blogger (author) and readers can discuss. Why Use RSS? So why use RSS? Well, I can find a whole lot of reasons why. Although I'm not technically inclined I do understand the power behind syndication. Anyone who watches television can get that idea. Still why would I want to use RSS for my viral marketing campaign? Well, let's look at what some of the "experts" are saying. Blogging Your Way To Success Part 1 It has been said that blogging will be the new trend in the 21st century. It is easy to see why. If you do not have any idea what blogging is, it is something like publishing an online diary. Blood Test for Your Blog? Are you contributing to one of the estimated 36.1 million (and growing) blogs online? Or are you thinking of entering the fray and starting to publish a blog for your small or home business? Make sure you are publishing the right type of blog for your kind of business, or all that writing time will have been for naught. 5 Easy Ways To Use RSS On Your Site You hear so much talk about RSS these days on the Internet and in the media. Everyone is acknowledging it's importance in boosting your site's presence on the web. Not to mention how it can increase your site's traffic and ranking. But what exactly is RSS and how can I actually use it on my site? Try these Five Easy Ways... Its A Blog, Not A Sales Letter The recent spurt of interest in blogging has begun to ignite the hope that people can make a full-time income from blogging.
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