ComputerHunter.org |
|
|
|||
|
 |
Putting it on Paper - Book Review
"Dawn Josephson, author of 14 books, has written a fantastic author resource with her latest book Putting it on Paper ? The ground rules for creating promotional pieces that sell books. This book discusses the development and use of contents within a media kit, and other marketing materials. From cover letters, press releases, book reviews, bios, sell and catalog sheets to articles ? Dawn covers it all. Each chapter concludes with two brief, but very helpful sections. 'Frequently Asked Questions' is an essential ingredient to this well-rounded book because it touches on creativity and exceptions to the rule. Her section 'Key Points' acts as a summery to the main ideas within the chapter. There are many excellent samples of actual promotional pieces, which give authors a variety of choices and ideas to use in creating the content for their own marketing materials. The samples are also precluded with notes on the construction of the piece so that the reader can fully understand the purpose of each opening, paragraph or by-line. Dawn shows many ways to tweak text for each piece and then closes with how to present promotional materials to various markets. I really enjoyed the thought provoking quotes she used throughout the book and felt Putting it on Paper was quite inspirational. As an author who has spent a year of intensive marketing research and hands on application, I can say that several of Dawn's tips are unique and I cannot wait to try them. The information on multiple press releases, mock book reviews and catalog sheets were particularly helpful for my own applications. I highly recommend this useful book to any author who is facing book promotion. Putting it on Paper will certainly help authors get noticed." ISBN#: 0974496618 ~ Lillian Brummet - Book Reviewer - Co-author of the book Trash Talk, a guide for anyone concerned about his or her impact on the environment Author of Towards Understanding, a collection of poetry.
Google News - Top Stories
|
|
|
|
RELATED ARTICLES
Moon Child - Review Moon Child by Simone Maroney is a larger sized adventure, fantasy novel with 55 chapters. The story line involves complex relationships between six main characters, which are delicately balanced leaving room for intrigue. Pastoral Theology: Essentials of Ministry Book Review Author: Thomas C. Oden Paperback: 384 pages Publisher: HarperSanFrancisco; 1st ed edition (May 1, 1983) Language: English ISBN: 0060663537 Workshop-In-A-Book® for Dating Again, A Must-Read EBOOK The Joy Of Dating Again is designed to be a do-it- yourself workshop. This book features 21 self-empowering keys. Each of the keys is presented as a workshop session. There is an explanation of each key and its relevance to your life. There are also exercises, meditations, affirmations and guided social experiments to reinforce and help you apply each key into action. This book can guide you through the keys for self-empowerment, helping you get the tools to move into a "new life," stretching your old limits and breaking the barriers of what is possible for you. In addition, you will develop the tools to attract a partner that is really suitable for you; the "new you." Lethal Option - Book Review "This has to be one of the best detective novels I have read in some time ? right up there with Lawrence Sanders! P.J. Lawton is far from new to the world of writing and he displays excellent story-writing skills in Lethal Option. He shares much of the same history as his main character, giving the detective more depth than could be achieved otherwise. Kmarts Ten Deadly Sins - AchieveMax® Top Ten Book Review Kmart's Ten Deadly Sins: How Incompetence Tainted an American Icon was begging to be written. It probably would have surfaced much earlier if not for the fear of many authors that publishing too soon would result in the omission of who knows how many future bewildering tactics by the forever transforming retail giant, K-mart. Actually, contrary to my early assumption, this book is less an indictment of K-mart than it is a combination of warnings and lessons to everyone else. There are so many negative examples in the news today of how NOT to succeed in business. However, many organizations fail to acknowledge or learn from these examples. Multi-talented Author Joseph Yakel Releases Both Historical and Comedy Works Author Joseph Yakel is leading a two-pronged charge to provide his avid readership with worthy materials. After releasing his first family history book in December 2004, he struck again with a comprehensive follow-up research work this month. Making the triple play, Yakel delivered an outrageously funny country boy humor/melodrama book to his collection just weeks ago. IZEE Growing Up In A Logging Camp: Introduction Introduction Book Review: Seth Godin - All Marketers Are Liars Let me start with a small disclaimer: I am a HUGE fan of Seth Godin, and have been ever since he wrote Permission Marketing and probably always will be. Seth has a very unique take on traditional marketing (he thinks it's dead) and I agree with him. A nice summary of stuff Seth knows was kindly put together by Aaron Dignan at Brandplay.com Mathew and the Highland Rescue - Book Review "A stimulating adventure! Sabine Muir has written a wonderful children's story that can be read many, many times. This is a time-travel, Christian fantasy novel that reminds me a little bit of one of my favorite childhood books, 'The Lion, the Witch and the Wardrobe'. Not Just A Shocking Horror Tale: The Surgeon By Tess Gerritsen The Surgeon grabbed me and kept me reading. The suspense builds with every page. There are no dull moments, no holes in the plot. A serial killer is on the loose in Boston. He enters women's bedroom windows at night, chloroforms them and takes away the very thing that makes them female. While his victim is awake, tied to her own bed with duct tape, he cuts her with a scalpel, removes her uterus and then slashes her throat. Death comes while the victim watches her own blood spray from her throat. This story is even more chilling than Silence of the Lambs because this killer tells the victim exactly how he will torture and then kill her. He draws death out over several hours while the victim waits alert and in pain. The Rich Jerk - A Study in Anti-Marketing I've always been fascinated by "anti-marketing", and how powerful its effect can be if done properly, so when I stumbled upon The Rich Jerk salesletter, I was immediately intrigued. Book Summary : The E-Myth Revisited Ever wonder why most small businesses-- no matter how huge effort they put in their endeavor--still fail? Micheal Gerber reveals the answers in this book. Accordingly, the future of small businesses revolve in only three philosophies: the e-myth (entrepreneurial myth), the turn-key revolution, and the business development process. Book Review - As the Darkness Deepens by Michael Cale Newton's Third Law of Motions states that "For ever action, there is an equal and opposite reaction." Michael Cale's latest novel, As the Darkness Deepens, is an interesting study in this universal law as it relates to the forces of good and evil. While this is a common storyline, Cale's strong characterization and the powerful climax give an otherwise trite subject substance to formulate a solid story. Humor Just Got A Whole Lot Funnier With Juggin Joe Author Joseph Yakel presents his own blend of humor and melodrama in this country boy comedy. Offered as a light-hearted, fun adventure with a feel-good edge, Yakel said he was looking to amuse his audience with something a little different. "With Juggin Joe, I wanted to create a funny, but identifiable character, and his own unique 'hook', that would draw readers into his world. Hopefully, I've done that with this comedy adventure, and Joe and the rest of the gang will strike a good chord amongst readers." Story Structure ? Classic Hero?s Journey The Classical Hero's Journey is one of the most detailed story structures containing 106 sequences overall and 32 in Act III alone. Magic Tricks - Book Reviews Since the 1950's, Coin Magic by J.B. Bobo has been the standard work for magicians who either do, or want to do coin magic. It is an encyclopedic compilation of sleights, tricks and routines by the world's best coin magicians up till 1966, when the book was last updated. Never Fry Bacon in the Nude - AchieveMax® Top Ten Book Review Never Fry Bacon in the Nude (And Other Lessons from the Quick and the Dead) by Stone Payton The Rich Jerk Review: New Agressive and Effective Internet Marketing Methods for All The Rich Jerk "Making Money on the internet is Easy" e-book Review Author Releases Comprehensive Family History Book On The Family of JACKEL, JECKEL, IEKEL, YAKEL When the topic of family history comes up, where do you stand? How do you respond when someone asks you where you are from, or when questions about your surname are raised? Do you wish you could give something more than a vague reply, such as, "I grew up around here, and I'm not sure about the name. ..I think it's German"? If so, you aren't alone in your desire. The fact is, most people have a difficult time identifying their lineage much past their grandparents. In most cases, oral history alone is insufficient to traces one's family tree back beyond a couple of generations. One way to determine your history is through your own research, which can be quite frustrating, as well as costly, and excessively time consuming. Or, if you are very lucky, someone has already researched the family for you. Well, today is your luck day! The Wal-Mart Decade - AchieveMax® Top Ten Book Review The Wal-Mart Decade: How a New Generation of Leaders Turned Sam Walton's Legacy into the World's #1 Company was destined for publication. It was simply a matter of when it would be written and by whom. In fact, I'm amazed that it wasn't published long before this. Wal-Mart is so much more than the smiling faces of the senior citizens who greet you with open arms at the front of the store, it's more than the bouncing Smiley Face continually reducing prices in every aisle, and it's certainly much more than a typical discount store chain headquartered in the small Arkansas town of Bentonville. Wal-Mart is the real thing. It's here to stay. It's a world-class company.
|
|
|
|
|
