ComputerHunter.org |
|
|
|||
|
 |
Starbucks Coffee Company
Starbucks Coffee Company was founded in 1971 by three businessmen in Seattle, Washington who had a love for coffee and tea. It was important to them that the city of Seattle to have access their coffee. The Starbucks Coffee Company grew slowly but by 1981 had 4 retail stores and a roasting plant that sold whole bean coffee in Seattle only. By 1983 the marketing manager had a vision of re-creating the magic and romance behind the Italian coffee bar and wanted to test out the concept of selling espresso by the cup. When Starbucks Coffee opened its 6th store in downtown Seattle, the idea had become a hit. Within 2 months the new store was serving over 700 customers a day and it was selling 3 times more than the whole bean locations. In 1987, the owners of Starbucks Coffee Company decided to sell their coffee business along with the name to a group of local investors for $3.7 million. The new investors were told that they would open 125 Starbucks coffee stores in the next five years. Starting from a base of 17 stores in 1987, the company expanded rapidly to Vancouver, Portland and Chicago. By 1991 Starbucks had expanded into the mail-order catalogue business, licensed airport stores and expanded further into the state of California. In 1992 the company went public and after the initial public offering, Starbucks continued to grow at a phenomenal pace that no one had ever seen in the coffee world before. By 1997 the number of Starbucks Coffee stores grew tenfold, with locations in the US, Japan and Singapore. Starbucks initiated several successful product and brand extensions including offering coffee on United Airlines flights. They also began selling premium teas through its Tazo Tea Company and offering people the option to purchase starbucks coffee online to enjoy at home. They began distributing whole bean and ground coffee to supermarkets through an agreement with Kraft Foods. They also produced premium coffee ice cream with Dreyers. Starbucks even sold CDs in its retail stores. Starbucks began turning its name into a household word not through advertising but through word of mouth. In fiscal 2004, Starbucks opened a record 1,344 stores worldwide. The once small regional roaster, Starbucks Coffee Company, now has more than 9,000 locations in 34 countries serving over 20 million customers a week. Copyright © 2005 Perfect Coffees.com. All Rights Reserved. This article is supplied by http://www.perfectcoffees.com where you can purchase starbucks coffee online, tea, cups, mugs, coffee makers, delicious desserts and sugar free desserts online. For a free monthly coffee newsletter with articles like these go to: http://www.perfectcoffees.com/newsletter.html
Google News - Top Stories
|
|
|
|
RELATED ARTICLES
Coffee and Alzheimers Disease With the American population aging rapidly, diseases that affect the health of the elderly are becoming increasingly important. The prevalence of these conditions is increasing and is costing both insurers and taxpayers billions of dollars each year. One of the most widely-known such conditions is Alzheimers disease, which is a condition that affects the neurological health of the afflicted patient. Several studies have been done recently to determine whether there is a valid link between drinking coffee and reduction in the risk of Alzheimers disease. What is Sustainable Coffee and How Does it Affect My Wake Cup? Gourmet coffee lovers have been seeing a few new terms in the local premium coffee shop as they file past the seasonal retail displays of roasted whole bean bagged coffees. Phrases include eco-friendly, organic, shade grown, fair trade and certified sustainable. Most often those beans seem to the casual buyer to be simply more expensive than the corporate mega-brands. There is More to Motivation Than Meets the Coffee The stress of unemployment can really take a toll on ones confidence and state of mind. For some individuals, it could lead to depression, for others ? a mere lack of motivation and feeling of hopelessness. Employment is one of the main structures that helps individuals in our society to feel positive, develop financial independence, as well as establish hope for the future. Choosing A Coffee Maker - Tips On Finding The Right Features Choosing a good coffee maker is not a decision to be taken for granted. If you are going to spend money on your favorite coffee, you will want to make sure the coffee maker you choose is of good quality and has the features you want. The majority of coffee makers are generally quite good and you will notice no difference in the taste of your coffee from one brand to another. There are some basic features to look for when choosing a coffee maker and some luxury features that may give you a better tasting cup of coffee Starbucks Product Review Have you had the pleasure of tasting Starbucks new less fattening frappachino? It is a blended coffee drink with quite a reputation for helping you keep the weight off and the extra pounds that Starbucks groupies are complaining about who drink the regular version. Have you tried this new well publicized drink to help you from becoming so fat? The average frappachino drinker appears to be about 20 to 30 pounds over weight by my observations of those in the long lines. Shouldn't you try the newer less fattening drink with the same kick of caffeine but less sugar and chemicals? Well we did. Now we can honestly say, it sucks. It is horrible, watery and a few of the people we talked to said it made them puke. Others simply politely said, "I didn't really like it" along with a sour face of disgust. Coffee Drink Basics When you enter a coffee house, you have a multitude of drink choices like latté, cappuccino, straight shot and caffé mocha just to name a few. English Coffee With English Tea being a very familiar term, English coffee may seem as contrary a term as Arctic bananas; however, England's impact on the coffee trade and the world of business is undeniable. The history of English coffee began in 1650 at Oxford University when a Lebanese immigrant opened the first coffeehouse on campus. Starbucks Coffee Company Starbucks Coffee Company was founded in 1971 by three businessmen in Seattle, Washington who had a love for coffee and tea. It was important to them that the city of Seattle to have access their coffee. Italian Coffee - Something For Everyone Espresso, caffč latte, cappuccino; there would seem to be as many types of Italian coffee as there are pastas. And just like pasta, Italian coffees are an art form accompanied by hundreds of customs and traditions. Whether it's a corretto coffee thrown back like a shot of alcohol, a cappuccino coffee and croissant for breakfast, or an iced coffee to cool off from the hot midday sun, in Italy there is a coffee drink specific for every time and mood. A Coffee Roaster For All Occasions Coffee roasters and those who roast, brew and serve the ultimate cup of coffee are now esteemed professionals within the social fabric of our community at large. A good coffee roaster is a little like a celebrity chef these days, complete with loyal followings, highly descriptive reviews and the ability to command premium prices for their products and services. As coffee continues to grow in elevation from merely a mundane beverage to something of art form, a good coffee roaster has begun to take on a glamorous aura. Does Coffee Make You Fat or Help with Diabetes? Who the heck knows? Make the Switch! Coffee to Tea Having a hard time giving up your 4 cups of coffee each day? Evidence shows by switching to tea you can add some significant health benefits. The health benefit of drinking tea is chalked up to one explanation, antioxidants. Research shows that green and black teas have up to 8-10 times the antioxidants as fruits and vegetables which can add significantly to your health. Coffee and Depression: Coffee as an Antidepressant? When you grab that morning cup of java, you're probably not thinking of it as an antidepressant. You're just trying to get that morning pick me up to get your day going. The Coffee Culture in the USA It wasn't until I moved to the US that I started drinking coffee regularly and became what they call in the Netherlands a 'koffieleut', which translates literally into 'coffee socialite.' Although the average European drinks more coffee per year than the average American, the cultural importance and its effects on the average European seems to me smaller than that on the average American. After all, coffee is a cultural obsession in the United States. Does Your Morning Coffee Cause You Pain or Discomfort? Does your morning coffee cause you pain? Are you frustrated when a night out dining with friends ends in discomfort instead of relaxed conversation? Do you carry antacids with you every day? Make Money In Your Own Coffee Business A 2001 survey by the National Coffee Association indicated that over 100 million people drink coffee on a daily basis and that nearly 60 million more occasionally consume coffee. Based on average drinking habits, the daily coffee drinker will consume multiple cups per day - totalling hundreds of millions cups of coffee being consumed every 24 hours. Specialty Gourmet Coffee Specialty gourmet coffee is a very hot commodity in today's market. The consumption of gourmet coffee has steadily grown with consumers enjoying the more sophisticated tastes of gourmet coffee beans. Those Elusive Coffee Beans! With the spread of various coffee beans into our lives, it can be more and more difficult to discern what you're buying at the market. And that's not surprising given the sheer numbers game. Is Caffeine a Hero or a Villain in Your Life? Many sober, law abiding people who would never dream of knowingly taking a mind- altering drug, actually consume one every day. Chances are that youâ??re doing it too! What is this drug? â?" Caffeine! 10 Timeless Tips to a Perfect Cup of Coffee Few quests in human history have so captivated men and women from around the world than the search for the perfect cup of coffee. Yes, believe it or not, coffee connoisseurs have dedicated entire lifetimes in the pursuit of finding that one cup of the most heavenly coffee ever made. If you're like most people, however, you're just looking for an easy way to make a great-tasting cup of coffee to help get you started in the morning. The following 10 Timeless Tips to a Perfect Cup of Coffee should help you on you your mini-quest.
|
|
|
|
|
