ComputerHunter.org |
|
|
|||
|
 |
Email Autoreponder ? How to Put your Business on Autopilot
Answering emails can take up a significant portion of the time you have to do business. Many times the same set of questions are being asked over and over again. Haven't you ever wished that you could have a simple and easy way to respond to your customers automatically? Email autoresponders are the answer! If you study the name 'autoresponder' you can guess that we are talking about something that can respond automatically. At its most basic level, an email autoresponder is a script that is programmed to respond automatically to an email message with a pre-arranged email message. There are all kinds of ways to use this. You could setup a free report that you send to someone when they send you a blank email at the address of your autoresponder. As soon as they send an email to the autoresponder, the script sends them a response automatically, without you having to lift a finger. You write the email once, it can get sent out hundreds or even thousands of times. You now have more time for other tasks. That's the beauty of autoresponders. Not all autoresponders are created equal What we've described above is a basic autoresponder. Advanced autoresponders can send your customers and prospects multiple email messages over a specified time period. This can be used to send an email based course over so many days. It can also be used to expose your prospects to the benefits of your product over some time thereby building trust in you and your offerings. Advertising studies have found that people are more likely to buy a product or service the more times they are exposed to it. A rule of thumb in the industry points to at least seven exposures. One of the keys to getting a better response rate from your advertising efforts is to get your message in front of your customer over and over again. Free autoresponders versus paid autoresponders. Most web hosting companies will provide you with a basic, one message autoresponder. For more advanced solutions, you'll need access to a suitable service or script. There are free autoresponder services out there. Many are pretty good but almost all free autoreponders will tag an advertisement to the bottom of all your outgoing messages. If you run a business, this looks very unprofessional. There are a number of paid autoresponder services out there. Their prices generally vary from as little as $5 per month to as much as $30 per month. They also provide varying levels of features and benefits. A search in Google or Yahoo for email autoresponder will turn up a whole list of companies. The two longest serving email autoresponders out there today are Aweber.com and Getresponse.com. Both of these companies offer you lots of bang for your buck. I would suggest you visit both sites and make comparisons before settling on one. Email autoresponders can be your best friend when used properly. They can automate a boring and repetitive task like responding to the same questions by email over and over again. Free up more of your time today by setting up your very own autoresponders. This article was written by Joe Duchesne, president of http://www.yowling.com/, a web hosting company that offers basic autoresponders for free. Copyright 2004 Yowling. Reprint Freely as long as you provide a clickable link back to my website from this resource box.
Google News - Top Stories
|
|
|
|
RELATED ARTICLES
How to Develop the Email Marketing Mindset and Earn Thousands Every Month with Your Lists Any business today, be it online or off needs a solid foundation, without one a business will topple. How NOT To Appear Like A Spammer Unless you use the Internet only for surfing and never use your email address you've probably received something that is called spam. A Little Secret That Produces BIG Results What if I told you that with each passing day, you are losing dozens of subscribers to your newsletter? As you read this, you are probably losing potential customers, and taking money right out of your own pocket. Email Marketing Kung Fu Have you ever heard email described as, "the killer Internet Application?" Do you understand why email is the killer app for your business on the Internet, or how to make it that way if it isn't now? An Introduction to Auditing Your Email Audiences Organisations such as the BPA have been providing auditing services for magazines and event audiences for many years. Providing advertisers with independent evidence that your audience are who you claim them to be is an effective point of differentiation and extremely helpful when selling your proposition to would-be advertisers. Associating your offering with a credible auditing organisation conveys images of trust, essential for first time advertisers unsure of your corporate reputation and credibility. Creating A Newsletter And Making Your Website Magnetic Creating a newsletter is an ideal way to drive repeat traffic to your website but its design, format and implementation need to be carefully considered in order to achieve the desired results. Why Email Marketing Matters According to a study by the Winterberry Group, email marketing brings in $15.50 per dollar spent. This is about 17% more than direct-mail campaigns and 73% more than telemarketing campaigns. In short, email marketing matters and if you're not sending out at least monthly email newsletters to your subscriber base, you should be. The true cost comes from acquiring the prospects and clients, not the three or four hours needed to create a monthly newsletter. Just Because You Can... Just because you can communicate with hundreds of people virtually via email, doesn't mean you should. The phone still exists because it's a valuable tool -- especially for small business owners. The Goose That Lays Golden Eggs Ever wondered what it would be like to have a goose that lays golden eggs? Well, if you thought such stuff happens only in fairy tales, think again! 6 Simple Ways to Manage Your Emails Better E-mail, a wonderful communication tool is also the greatest challenge to manage. Hundreds of mails pouring in from friends, forums, business associates, customers and subscribed newsletters and spam mail with enticing subject headers. The Opt-In Secret Everyone knows that in order to be successful online you need build a large (quality) list through some type of Opt-In offer. Does Punctuation Really Matter in Email? So much depends on choosing the correct mark of punctuation at the correct time. Each little period, each hyphen, each dash conveys meaning to the reader. And when the conventions of punctuation are ignored, readers tend to become confused. As I teach every single one of my clients, the point of all business writing is clarity. If a document--whether email, letter, memo, or report--isn't clear, no business is going to get done. Period. Seven Ways to Dramatically Increase Your Email Marketing Profitability 1. The Power of Seven Use Autoresponders, to Build Relationships In Your Affiliate Marketing It's true that "content is king," but equally important to success in online marketing of any kind is contact. Not just the one time "flash in the pan" type either. You need to form relationships with your potential customers, and maintain it on a day to day basis. Remember, just as with content, good solid contact will get you good solid sales. Reach Out and Slap Someone I was working for a large Chicago bank in the 1980s, when they introduced an electronic message service for internal communications. The only electronic mail that seemed to flow for the longest time were all those official HR notification of vacation time policies, etc., and of course, the ALL CAPS messages from the executive floor. 7 Great Email Habits for the Beginning Internet Entrepreneur If you are just starting out as an Internet entrepreneur then you have a lot to learn about doing business online. One such thing you need to concentrate on is your e-mailing habits. E-mail is your way of communicating with people and potential customers, so developing good e-mail habits early on is very important. The Gold Is In Your Mailing List Let me ask you a question, "What is the most valuable asset to any Internet Business?" Six Tips for Nonprofit E-mail Success An opt-in e-newsletter is one of the most effective marketing tools you can use because it is fast, personal, and inexpensive. Many small businesses are using e-mail newsletters to introduce themselves to new customers and to communicate with existing ones. By sending useful information on a regular basis, you maintain continuous contact without being annoying. In addition, an e-mail newsletter can enhance your credibility and increase sales. The Moneys In The List - But How Much? The internet seems to be full of hyped up business opportunities. What evidence there is to support the feasibility of a business opportunity is often anecdotal ? or we may be asked to take the word of a well known internet guru when he tells us that this is the "next big thing". Sometimes he/she will be right of course (that's how they get to be gurus). Guideline to Hiring an Email Marketing Company A common practice in today's e-commerce environment is to use email marketing campaigns to launch advertising initiatives for products and services offered online. Since 2003, CAN-SPAM laws were enacted to protect consumers from abusive spammers and email marketing exploits have been harnessed. Once again, email campaigns are a viable marketing tool in the e-commerce world.
|
|
|
|
|
