ComputerHunter.org |
|
|
|||
|
 |
Arrgh. . .Those Stupid Internet Marketing Cliches Are True!
If you have read any internet marketing resource ever created, you have no doubt seen simple, one sentence, pot-shot solutions to all of your problems: You will only be successful if you think you are successful. You will make money if you work hard. Think outside of the box. Content is king! . . .If you fail to plan, you plan to fail. How can this possibly help me, you think. These people are just crack-pots! They do not actually have any real help to offer me--just general advice, which really has no practical implications for me and for my business. This is exactly what I thought and this is now what I see newer marketers and affiliates saying. I was always skeptical of general advice. I thought success stories that ended with an exhortation to "work hard" and "make plans" and "think outside of the box" were just plain worthless. What I now know (what I have learned as I slowly became more successful) is that this "common wisdom"--which I initially regarded as foolish and too unspecific--was actually the best advice available on the internet and it didn't even cost me money. These simple cliches make up the best possible over-arching structure of complex business and marketing plans. They arbitrate the decisions of the most successful internet marketers. And when marketers decide to be short-sighted and deny these cliches for quicker returns, they are smacked-down and brought to reality or ruin by the manifestation of these cliches. As someone who has received many brutal, unrelenting smack-downs from the Internet, I can verify this. So what is it about these cliches that give them such universal, lasting truth?--They ignore hype. They ignore nuance. They don't marry a fad. And most importantly, they are results-oriented. They don't give you the specifics. They tell you what to focus on--broadly--and allow you to find the best way to nuance, build, and strengthen that simple concept, which ultimately should to be your choice, anyway. Just think: if we all tried to occupy the same niches, optimize for the same keywords, and advertise on the same sites, then none of us would be making money (and this is actually why quite a few of us do not make money). If you create an ebusiness according to these simple cliches, you will not become wildly successful overnight. You will not find that silver bullet to turn everything around. You will simply create a solid, practical business with linear increases that achieves realistic outcomes and will one day--with enough work--become that profit-pulling empire you have dreamed of since day one. That's great. But how do I apply these ethereal parcels of "wisdom" to my real ebusiness?--Through structural adjustments and long-term planning, the two most important parts of building a successful, long-term internet business. Unfortunately, too many new internet marketers--in their eagerness to see immediate results--refuse to plan anything. Instead, they rush forward, purchasing products and services and piles of nonsense that, no matter how good they are, cannot be useful unless implemented within a solid business plan. They get frustrated. They give up. They fail. Other internet marketers, weary of trying new plans, constantly pound away on unprofitable ideas that also will never achieve long-term results. They purchase thousands of clicks, impressions, and guaranteed visitors. They never remake the amount they spent on advertising. They get frustrated. They give up. They fail. They never sit down and create plans. They never follow up with those plans and revise them as they go. They make no structural adjustments to their businesses to reflect their successes and failures. They react to everything immediately or just stagnate altogether. But you are different. You will no longer do this. You know that content really is king. And that if you want to succeed, you really must work hard. You know that when you make a new product, you had better be thinking outside of the box or else you will be smacked-down by those stupid cliches that make you cringe whenever someone repeats them. So set goals and try to achieve them. Make your business results-oriented. Stop hinging your entire internet business career on a single marketing fad. Don't count your e-chickens before they hatch! . . .And most importantly of all, always remember: if you fail to plan, then you plan to fail. --- You may use this article for reprint, as long as it remains unaltered and the resource box and author information are included. - Isaiah Hull Isaiah Hull is a widely-published business tips writer, a professional internet marketer, an affiliate program PTL, and the publisher of two ebusiness and marketing training courses. Hull earns an income by training ordinary people to use simple, replicable, step-by-step plans to earn any amount of income on the internet. One such plan can be found at the following URL on his website: http://www.workathomerightnow.net/
Google News - Top Stories
|
|
|
|
RELATED ARTICLES
Internet Marketing and Leveraging the Power of Networks Creating a network -- meaning a community of users -- for your company is something that has always been valuable, but has become virtually indispensable to the success of any Internet company. The leaders of the Internet -- such as Google and Yahoo! -- all apply the idea of creating a network, and have profited substantially from it. Strategic Internet Marketing Using Joint Ventures The goal of most webmasters is driving more traffic to their website in order to increase revenue. As a result, finding creative ways to market on the internet is critical. One such option is using joint ventures to assist in strategic internet marketing. The way this works, however, requires two or more businesses working together for the good of both. You cannot have a joint venture if you don't have another website or business working with you, so you must accomplish this first and make sure the goal is to benefit both websites involved. Read the following suggestions for strategic Internet marketing with joint ventures. Avoid Marketing Stagnation Using 3 Basic Methods You joined an online marketing program, placed some ads, and then thought, now what? The majority of new marketers pause at this point, and many never come back. Financial Freedom Through Integrity and Honesty Starting down the road to owning your own business can be exciting, frightening and challenging. It takes a lot of courage to leave behind the promise of a steady paycheck and strike out on your own. One of the keys to long term financial freedom and consistent, steady passive income is running your business with the highest standards of integrity. Progress to Success It was supposed to happen in thirty days. Buy the ebook with the holy grail to online success and then watch life unfold. But that was several months ago. Maintaining The Focus For Success In Online Business Maintaining Focus is important for success in online business. One must have clearly defined goals and taking steps to accomplish them is key factor. The New State Of The Art Method For Making Money With Joint Ventures If you are anything like me, you spend a lot of time researching joint ventures and going through the chore of analysing all the joint venture proposals you get on a daily basis in your inbox. I've often wondered if there was an easier way to find successful joint ventures, as serious marketers online all know the power of joint venture marketing. Are You Limiting Your Income? When first starting out in internet marketing, I was afraid of the big ticket items. I think most people are at the beginning. Use Landing Pages to Boost Sales and Capture Metrics If you are sending out a periodic email newsletter, no doubt it contains links back to your Website. These links probably take the responder to a product promotion, a featured offering, a contest sign-up location, or essentially any offer which is a means of gaining new clients or increasing your sales. What happens all too often, however, is that the person responding to your link wanders off somewhere else on your Website or else quickly leaves your site for other Internet destinations. Once you entice a newsletter recipient to visit your site, it is critical that you carefully guide him or her to take the actions you wish. The Niche Website Naming Secret Today I was optimizing a couple new websites for search engines. I went through my list of optimization techniques. Keywords in page title? Check. Keywords in page headings? Check. Keywords in page file name? Check. Keywords in offsite link anchor text? How could I accomplish that? Learning the Value of an e-Business Website Starting a business is a huge, but rewarding, task to undertake. An internet-based business is no exception and the same dedication and hard work is required to make it take off and be successful. You will soon learn the immense value of a e-business website. Think of this tool as a virtual storefront. Instead of a physical store you can stock your goods or tout your services, you will utilize this website in a similar fashion. Just as you would maintain a store and ensure it is appropriately decorated for your particular business. You would not expect your customers and clients to shop in a store with cluttered shelves, dusty counters, and dirty floors. For that same reason, you should not expect your customers to shop in a virtual space that is littered with text or links that do not work. What The Internet Owes Me What does the internet owe me for all my hard work? What am I entitled to in return for the money I spend advertising my business every month? What, in the grand scheme of things, do I rightly deserve for giving 100% of myself to the success of my networking ventures? Not a single thing. Using This One Simple Word Helped Triple My Sites Profits This article is very important. Joint Ventures - How They Can Benefit Your Business Joint ventures are partnerships in which two or more businesses join forces to work together in promoting each other's business. Both parties agree to endorse each others service or products on their website, in their newsletters or mailings. Profiting From the Online Business: Tips to Boost Your Sales Creating a lucrative online business is not an easy task. Ask any successful web entrepreneur, and chances are you will receive the same response. While some only intend to use the profits from their Internet ventures to supplement a current income, others aspire to eventually produce a full-time cash flow. Although those striving for a full income through an online business do have quite a tedious road ahead, it can be accomplished. With research, time, and patience, your business can prosper and produce the returns you are aiming for. 5 Ways Al-Quaeda is Using Internet Marketing Internet Marketing is not dead. But it may have caused the death of a few people. If you Sell a Product, Use Online Marketing, Part 2 When you offer your products via an email campaign to get people to visit your Web site, or sell direct through email, you reap many rewards--you create more profit, spend a lot less time promoting and marketing, and get to be known as the leader in your field. The Easy Days The easy days are gone when you could build your website and two or three months later see it heading for the top of the searches in Google. Now you must be prepared to wait six to nine months to even see your website in the searches. Why has this happened? Online Web Marketing Tips Here is a list of a few of my favorite marketing tips and ideas. They all proved to be effective in my business, use them them for yours as well! Building Community Websites = Success Online In this article I will discuss how important is it to build community websites rather than straight forward sales pitches. Selling online is about bringing people together, not about stuffing products down your visitors throwts and expecting them to buy from you.
|
|
|
|
|
