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Internal Communication: 12 Essential Elements
There are 12 essential elements of a successful internal communications strategy: 1. Effective employee-directed communications must be led from the top 2. The essence of good communications is consistency 3. Successful employee communications owe as much to consistency, careful planning and attention to detail as they do to charisma or natural gifts 4. Communication via the line manager is most effective 5. Employee communications are not optional extras, they are part of business as usual and should be planned and budgeted for as such 6. There must be integration between internal and external communications 7. Timing is critical 8. Tone is important 9. Never lose sight of the 'what's in it for me?' factor 10. Communication is a two-way process 11. A single key theme or a couple of key themes is a means of giving coherence to a range of diverse employee communications initiatives 12. Set your standards and stick to them When you match consumer psychology with effective communication styles you get a powerful combination. Lee Hopkins can show you how to communicate better for better business results. At Hopkins-Business-Communication-Training.com you can find the secrets to communication success.
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